Pimcore Implementation:
Streamline Your Product Information Management

PIM system in B2B and large enterprises – why is it worth implementing?

Complete product information influences customer purchasing decisions. Ensure your B2B customers have:

• detailed product info – including sales data (prices, stock, delivery), product features (material, color, weight), and marketing content (descriptions, photos, videos),

• easy navigation – products organized in categories with filters for faster search,

• easy purchasing process – quick access to the shopping cart, simple finalization, that is, everything that B2B customers know from classic online stores.

Types of PIM systems:

Product information management systems can be divided into 2 main categories:

• SaaS (software as a service) – it is cloud software available on the provider’s server. Users can access it via the Internet,
• Open source – software with almost unlimited customization options, allowing adaptation to your business needs. Pimcore belongs to this group.

PIM systems typically use the Symfony framework and APIs for seamless communication between systems. This makes implementation in e-commerce easier. Additionally, Pimcore offers an intuitive interface to create a consistent product data management system across all sales channels.

What affects the cost of PIM system implementation?

The total cost of implementing a PIM system depends on many different factors, including business processes taking place in a given company in the area of product data digitalization and digital asset management. What we mean here:

• preparation of the product photos,
• creating descriptions and product names,
• text translations,
• determining the availability of distribution channels,
• the quantity of products in the base,
• size of the database to be imported.

The implementation of Pimcore is a time-consuming task, but the investment in this solution will quickly pay off in the future. The PIM system significantly reduces the time needed to manage product information, increases employee productivity and improves the purchasing process, which enhances operational efficiency and translates into increased turnover.