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Akeneo PIM (product information management system) gathers marketing and technical information about your product range in one place.
As a result, you will save time when adding and editing products as well as the time needed to publish this information in all sales channels.
Akeneo is a PIM (Product Information Management System) tool developed since 2013. It provides you with a central database of all information about the products in your product range. We will efficiently implement Akeneo in your company and show you how using its functions will automate and improve the work of your employees.
Detailed information about the products in the online store is the most important for each customer, as it translates into the purchase decision. Therefore, to provide the customer with a good shopping experience, it is worth remembering about 3 elements:
Among product information management systems we can distinguish 2 basic types:
SaaS (software as a service) – software in the cloud that users can use while having access to the Internet. The software is located on the server of the system provider.
Open source – open source software that gives almost unlimited possibilities of code modification. Thanks to that the system can be adapted to the needs of business. Akeneo PIM is a type of such software.
PIM is based on the Symfony framework and uses the API interface. The API is a kind of connector that allows you to combine data and devices into an application. Thanks to this, the process of many complex implementations is easier. Additionally, the management system in Akeneo PIM is not complicated. This system has a simple and intuitive interface that will allow you to create a uniform database on many channels.
The cost of PIM system implementation will vary depending on what processes take place in a given company in connection with product digitalization:
Undoubtedly, the implementation of the Akeneo PIM system is time-consuming. However, it is worth investing in this solution, because such a system will help us manage information about the product and improve the purchasing process for our customers.