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Having an online store for more and more companies is becoming a necessity. It is related to the very dynamic development of online sales. This trend is also very visible in Poland – in 2020, the value of online purchases is expected to increase by over 30 percent. According to E-commerce Europe Organization, this will...
An abandoned cart in online store is the real bane of every e-commerce seller. The number of potential purchases that do not end with the finalisation of a transaction can give a splitting headache. In today’s text we will consider what factors influence customers’ decisions and above all how to increase sales in our shop....
Black Friday has already established itself permanently in the calendars of salesmen and customers. We all associate it with mile-long queues and the fight for the last pieces at a discount price. In the era of coronavirus pandemic and the requirements of social distance this situation will look different. So how to prepare your business...
Having an online store brings many benefits. We must remember to take care of our online store, because it is a business card of the company and a great opportunity to attract new customers. Nowadays, traditional trade plays less and less of a role, people choose online shopping. Why? The answer is very simple: convenience...
If you are reading this article, you have already taken the first step to perform the update. So let me push you in the right direction. Updating Magento to a newer version sooner or later should be done. Stop thinking about it and start planning it already. There are many reasons why you could say...
Abandoned shopping carts are the nightmare of online store owners. More and more Poles are shopping online. The main reasons are convenience and price competitiveness, but even this process does not seem to be without problems. According to the latest research of the Baymard Institute, 68% of customers leave their shopping cart during the ordering...
In a world of e-commerce mobile devices have a special place. Their universality and easy access to the Internet have a significant impact on e-commerce developement, and thus on changes in sales processes. It is worth quoting the latest estimates collected by Polish Internet Research, which indicate that already 37% of all Internet users decide...
Trading on mobile devices is no longer the province of traditional online stores. The trend of fast and intuitive shopping is also present on B2B platforms, which also need to be adapted for mobile sales. This is particularly important in the context of the constantly growing number of smartphone and tablet users. Already more than...
Magento is not only a B2C (business to consumer) store but also a dynamically developing B2B (business to business) system. According to Frost & Sullivan research, in 2020 the value of the B2B market will amount to 6.7 trillion USD globally. However, many requirements have to be met in order to be able to successively...
Almost every online store customer visits a product card before making a purchase. However there are different reasons why it is viewed. Some customers enter the product pages without any specific expectations about a particular model or brand, others know exactly what they want and going straight to the details (or even to the checkout)...
Gate-Software is a team of Magento e-commerce experts. We secure the continuity of online sales in e-commerce through effective technical care and maximize the potential of online stores through modern technological solutions.
